Production
Everything comes together at the Production phase. This is when filming takes place on location for a few hours, days, weeks or months. All gear would have been checked at a “Gear Check” Crew would work together to get the actual job done and cast would be doing their part in front of camera. Call Sheets will inform everyone who needs to be where when at the video production. Security, Medical and catering will be available depending on the size of the shoot. Quite often video production will make the most of daylight, this means an early start depending time of year.
Each crew member has a job to do. Lighting crew will look after lighting, rigging will look after rigging. Skills will come together to get a job done in the allocated time and allocated budget. The Producer will watch the purse strings and make sure the production stays within the allocated budget. It is very important everyone on set / location works together, jobs will overlap and egos can clash. The director is the boss although quite often he is not the person calling the shots, this is done by the AD – Assistant Director. He will take orders from the director and make sure the message gets to the crew and cast.
Post Production
Post Production is basically the editing of the footage to make the video, TV show or film. Editing can be a very daunting process and very time consuming. Editing itself is broken down into segments called offline and online although this seems to apply to editing a few years ago. Today all footage is digitised…in other words all the footage is captured onto a video edit computer ready for the director and editor to scroll through and start the edit process. Editing brings the video footage, titles, SFX, music and graphics together to make a final programme.

GCV Video Productions is a video production company based in Durban KwaZulu Natal, South Africa.
For more information regarding a video production please call Guy Crosbie @ GCV Productions. cell: 0721281823, email: guy@gcv.co.za